Producing compelling and sustainable content is at the center of my strategic goals. I plan content from a user-centric perspective, influenced by business objectives and keyword strategy. My writing spans email, newsletter, website, internal communications and social media copy.
Campaign Writing
Spring Clean Your Life!
Role: Concept Development, Copywriter for landing page and 21 emails | Results: 50,000 subscribers
$500 Savings Challenge
Role: Concept Development, Copywriter – Landing Page and Emails | Results: 165,927 subscribers; +2% conversion rate from subscriber to customer (opened savings account)
Simple Living Challenge
Role: Concept Development, Copywriter – Landing Page and Emails | Results: 66,382 subscribers
The Everyday Adventurer
Role: Concept Development, Copywriter – Landing Page, Emails, Interviews | Results: 2,734 subscribers in a new niche market
Web Content Writing
Website – brightpeak financial
Ads – Social / Print
Blogs & Articles
Lifestyle:
Fitness Apps to Whip you and Your Wallet into Shape
Three Daily Affirmations for the Back-to-Work Mom
Grandma’s Advice for Having Guts and Going for It
Top 10 Reasons Your Sister is the Best
Outdoor Adventure:
Camping Hacks and the Art of Paddle-Making
Top 10 Instagram Accounts to Follow if Your an Everyday Adventurer
Getting Rid of “Dead Space” with Brett Busacker
Blazing Trails: An Interview with Bow Hunter Nicole Fortuna
Start-ups, Snowboards and How Jeff Bull Keeps His Sanity
Finance:
Interview with Money Crasher’s Co-owner, Andrew Schrage
Are we Over-Spenders? New Study Shows Our Financial Savvy
The Guide to Growing Your Family: A Year of Money Must-Dos
The Ultimate Homebuyer’s Guide
Ashley Haugen 